Monday 18 August 2008

Sunka



I have seen the future and its called Sunka, an inspired concept of supermarkets that are springing out of Lleida, near Barcelona in Spain.
The Pujol family's chain of neighborhood food stores didn't panic when the powerful hypermarket formula started to bite. Instead they created Sunka, a store designed for 'demanding and stressed out' people.

Entering Sunka you don't see what you would normally see in a supermarket. Shoppers are welcomed by artwork displays, tranquil music and a poetry tunnel, which surrounds the customer with thoughtful words and phrases. This is so far from anything in the UK such as the great Tesco, yet it is proving to be very successful.

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